Deeply understand your target demographic and identify real, unsolved pain points.
Clarifying your company’s strategic objectives relating to your product development is vital to progress. Use ProductHQ to identify and document your organization’s strategic objectives, quantify their importance, and refer back to each to keep your project focused.
Every successful product begins with a target demographic and a problem they need help with. Create detailed user personas to visualize your target demographic, their needs, and the pain points your product can specifically solve.
Who are they? What problems are they solving well or badly? Map out the competition, their full feature offerings, and identify the blind spots that your market isn’t effectively covering to evolve your product in the smartest direction.
What is your product's business opportunity? Define and manage your business plan to articulate how your product not only solves customer pain points, it creates a business opportunity.