Product Management Exercise – Self Reflection Time – Exercise #3
November 21, 2018
November 21, 2018
As a product management exercise, take yourself as a product. As an individual you have objectives you are trying to achieve which could be personal or professional or both. In one or both of the categories you surely have competitors. You have many people that play a role in your life and have interactions that define the user personas that make you who you are and are dependent upon you as a product. The most obvious is that I am sure you get feedback on a normal basis about you the product. This could be from team members (also known as family in this case) or users which would be anyone who interact with you on what they think could be improved up or done differently to add more value. Clearly, we are products ourselves and as such can have a backlog of features that we want to deliver which could be as simple as losing weight, lowering cholesterol or getting a promotion. These need to be put to a product roadmap to see when we can deliver these features over the course of time.
This product management exercise allows you to remove the normal concept of a product but to really start looking at any and everything as a product and think about what about it you would improve or make better. What makes the product effective vs how is it ineffective? If you did not use the product, how else would you get the pain points solved that it provides to understand that all things have competitors.
Let’s get to work on the product management exercise! Get pen and paper and sit down with your thoughts for a few minutes:
1. Picture you the product. Think about who uses you the product to solve their pain points and the solutions you provide for them.
2. We all compete! Think about who you compete with in life as a product. Professionally or personally. How do you compete with the person. What is they do that you do not and vice versa?
3. User Interviews. I know this can be a tough one. Ask a few people who uses you as a product some questions to learn about their experiences with you. The classic question of if there is one thing they would change about you what would it be is a good one but may cause some troubles!
4. Feedback from users and teams. As I mentioned if you are talking about yourself as a product, than your family is your team. What do they think of the product? Any pain points they still experience that you are not solving? How about your users such as coworkers, friends and people you meet each day? What feedback would they give you based on how you solve their pain points?
5. Now take all of the research and lay out features to improve you. Again, this could be health, career, financial, educational, any categories if you took a 360 view of yourself on where you are and where you want to be as a person based on your own vision of your product and taking into account the research you did to prioritize features.
6. Lastly, build a product roadmap to layout when you will work on your feature backlog to improve you as a product. This is as good time as any getting close to new years to lay out some new resolutions!
The big take away with this product management exercise is that anything you interact with can be viewed as a product. Start to try and challenge yourself to think this way and mentally go through the exercises of the product management lifecycle to see what you come up with to keep honing your skills!