How the right product manager can allow you to have less developers
May 11, 2018
May 11, 2018
Early on in many product launches and even for established product teams working on a new sprint, there is a focus to get to the development activity. The sooner you can see something take life, the sooner you feel you are moving the ball forward. There is nothing more rewarding than seeing a vision take life and being able to interact with a product that you had only in your head a short while ago. The issue however with this approach is that without the proper planning, prioritization and full understanding of the problem you are trying to solve, you may have something to look at, but it may not be the right solution for the problem.
Everyone has heard the saying “Work Smarter, Not Harder” and with product management it has never been more true. The right product manager should be able to get a full understanding of the space you are in, the problem you are trying to solve and align the objectives and features needed to accomplish the solution. From there, development should be streamlined as you should have less rounds of correction once you have a finished product. Beta testing is a great place to validate an idea with users however without a product manager organizing the initiation of a concept, beta can be a nightmare since you need to make sure your Minimum Viable Product (MVP) truly has all of the features needed to qualify as an MVP otherwise you are not ready. This is where your product manager can ensure as you move forward you are making the changes to your product that gets the solution where it needs to be to solve the problem your platform is there for.
Technical founders and tech leads often focus on their strengths which is development and passion for technology. As you start to sprint into development, it is important to remember that building a product and a business is a marathon and you need a product manager that is there to ensure you are keeping the right pace while you run and that you are running in the right direction. This will allow you to need less developers, less resources and have happier users once you get to launch as you nailed the delivery the first time and require less corrections.